Zero-LoadCritical CSS inlining
What it is. Inline just enough CSS for the hero and navigation so the first paint happens instantly.
Why it's clever. The perceived load time collapses to near-zero while the full design language streams in quietly after the fold.
Modern AssetsNext-gen image formats
What it is. Serve hero visuals as WebP or AVIF, with automatic fallbacks and lazy loading beyond the fold.
Why it's clever. Asset weights drop by 30–50%, and mobile guests only fetch what they're about to see, keeping the experience effortless.
Selective HydrationIsland architecture
What it is. Ship the page as fast static HTML, then hydrate only the concierge, forms, and other interactive islands.
Why it's clever. Guests can read, scroll, and feel the brand immediately while interaction-ready widgets come alive with tiny scripts.